Credits

When the Vancouver Police needed to set its Emergency Response Team apart from other law enforcement outfits, as well as forge a stronger connection to its primary audience – ERT officers themselves – it turned to Vancouver-based Subplot Design. The result is a new logo, featuring the silhouettes of two officers that form the letters ‘ERT,’ to help them feel cooler while they’re kicking criminal ass. Subplot also put together a poster campaign which features words that both describe the ERT and feature the letters ‘ERT’ in them.