Go big or go home
February 11, 2010 by
Jonathan Paul
Credits
| advertiser: | Irving Oil |
|---|---|
| agency: | Target |
| CD: | Tom Murphy |
| co-CD: | Donna McCarthy |
| writers: | Jenny Smith, Donna McCarthy |
| director: | Terry O’Reilly |
| prodco: | Pirate Radio |
This radio spot, developed by St. John’s-based Target for Irving Oil‘s Cruisin’ to Win contest emphasizes that it’s a big deal to some to even win the smallest of prizes. And hey, if you’re one of those ‘size matters’ elitists, just remember that great things come in small packages.
Tags: contest, cruisin, irving, pirate, print, radio, Target, win
