Head and shoulders

February 11, 2010 by Jonathan Paul

Credits

advertiser:	ALS Society of Canada
agency:	Lowe Roche, Toronto
VP/CD:	Christina Yu
CCO:	Geoffrey Roche
CW:	Rob Sturch
AD:	Ryan McNeil
agency producer:	Brie Gowans
business director:	Amanda Gaspard
prodco:	Untitled Films, Toronto
director:	John Mastromonaco
executive producer:	James Davis
producer:	Tom Evelyn
DOP:	John Houtman
post production:	Rooster, Toronto
editor:	Richard Unruh
exectuive producer:	Melissa Kahn
online editor:	Ernie Mordak

Lowe Roche in Toronto put together a hard-hitting pro bono effort on behalf of the ALS Society of Canada, set to the children’s song ‘Head and Shoulders, Knees and Toes.’

Tags: ALS, Canada, Christina, Lowe, Roche, society, video, Yu