Watch what you eat

Help save the sea. With seafood.


advertiser: Vancouver Aquarium
agency: Taxi
CD: Michael Mayes
writer: Will Seccombe
AD: Lara Palmer
typographer: Lisa Blackburn
agency print producer: Zorina Baksh
account director: Ben Tarr
account manager: Steve Howard
photographer: Anthony Redpath
prodco: The Corner Store
director: David Ray

Taxi rolled out this campaign in Vancouver for the Vancouver Aquarium’s Ocean Wise program, comparing seafood afficionados to environmental crusading legends, proving it is easy to be green.