Play at SXSW

It was all fun and games in Austin.

In Austin, Texas serious thought was given over to quote-unquote play, from Google’s homepage event “doodles” (best presentation ever) to Seth Priebatsch’s keynote address on the “game layer.” I missed Jane McGonigal’s keynote address “How Games Make Us Better” but promise I will never miss another, as her name was on lips all over town.

This week’s Frandoms are by John Gagné at Proximity Canada.