Geico tastes best

 

Geico is setting up shop in malls across America offering blind insurance taste tests. We’ve always known insurance can leave a bad taste in your mouth, but to put an actual flavour on it? According to this ad, by Richmond, VA-based The Martin Agency, people prefer the taste of Geico’s insurance to its competitors. We’re left wondering if there’s something special in their sauce…a small green lizard perhaps?

Credits:

advertiser: Geico
agency: The Martin Agency
group CD: Steve Bassett
senior copywriter: Bob Meagher
production company: Station Films
director: Sam Cadman
editorial company: PS 260
editor: Robert Ryang
AD: Daniela Montanez


 

 

 

Thankfully ditching the Gecko, Geico is setting up shop in malls across America offering blind insurance taste test. We’ve always known insurance can leave a bad taste in your mouth, but to put an actual flavour on it? According to this ad, by Richmond VA-based The Martin Agency, people prefer the taste of Geico’s insurance to the other competitors. We’re left wondering if there’s something special in their sauce (a small green lizards perhaps)?

Tags: ,

Search

Anti-depressant View All

Roundup of Fools

Boston Pizza, YouTube, Fido and others prank the gullible.