Solar powered

Austria Solar has an annual report that shines.
solar power

Fresh of a Grand Prix Lion win in design, this annual report for Austria Solar by Serviceplan in Munich lives up to the company’s name. Printed with a special ink, it’s only visible when held directly in sunlight. Seriously though, you can’t read it inside or in the shade. While this may be an ingenious way to help promote solar power, what about the fair-headed folks of the world who burn in the sun? How are we ever supposed to read the report?