Instagram film

The Silent Film Festival uses a 21st century medium.
silent film

The Silent Film Festival and Cossette have a new trailer, and it’s only available on Instagram (and the above video). How can you host a trailer on Instagram – a photo-only sharing site – you might ask? It’s easy (though, we’re sure the execution wasn’t). Just create a flip-book animation and let browsers’ thumbs do the work.

Credits:

Client: Toronto Silent Film Festival
Agency: Cossette, Toronto
Co-Chief Creative Officers: Matthew Litzinger, David Daga
Creative Director: Matthew Litzinger, David Daga
Copywriter: Sebastian Lyman
Art Director: Pepe Bratanov
Account Team: Jason Melhuish