3D mini-portraits

Coca-Cola breaks out the printer.
coca-cola 3d printing

Coca-Cola has jumped on the 3D printing bandwagon, snapping scans of customers and printing out a mini figurine to promote the brand’s mini bottles in Israel. Working with agency Gefan Team, the launched a mobile app, where people created mini avatars and had to take care of them, Tamagachi/Farmville-style. The soft-drink maker then invited winners of the game to come to the headquarters, be scanned and receive their very own mini-me’s. Dear Coca-Cola Canada: please bring a 3D printer to town and make mini journalists? Pretty please? With a cherry on top?

Credits:

Advertiser; Coca-Cola, Israel
Agency: Gefan Team