Finding yourself

Kijiji Canada's social art mosaic.

kjijijiKijiji and Florida-based digital shop Fractl wanted to get Canadians involved in an interactive art project. People are encouraged to upload a photo to “Finding Yourself in Canada,” which is then curated into a mosaic of images. It can be sorted by mood (such as “excited,” “happy” or “creative”), each of which bring up different mosaics, which can be filtered by province. Click on the pixels to bring up the individual shots. The more shots that get uploaded, the less pixelated it will be. Canadians sure do love their mosaics.



Advertiser: Kijiji
Agency: Fractl