Dodging mosquitoes

Against Malaria Foundation's video game to prevent disease.
malaria1

What better way to try to prevent malaria than having people fight the disease, videogame-style. U.S.-based Psyop Games and U.K.-based Against Malaria Foundation created mobile game Nightmare: Malaria¬†to raise awareness about the importance of nets in preventing the mosquito-borne disease.¬†Inspired by a PSA, which was created through Psyop’s non-profit initiative Establishment for the Greater Good (EGG), the game drops players into the bloodstream of a girl infected with malaria and tasks players to save the damsel in distress. Oh, and if that isn’t enough to interest you, Susan Sarandon lent her voice to it.

Check out the PSA above and the trailer for the game below:

Credits:

EGG 2013 “Nightmare
Brand: Against Malaria Foundation
Agency: Establishment for the Greater Good (EGG)
Director/Founder: Pakorn Bupphavesa
Co-creators: Ave Carrillo, Justin Cone
Executive producer: Lucia Grillo
Nightmare director: Marco Spier, Marie Hyon
Writer: Kelly Girth
Student participants: Viraj Ajmeri, Michael Altman, Minsuk Choi, June Hong, Pedro Lavin, Stephanie Lin, Garrett O’Neal, Anne Yang
PSYOP mentors: Samantha Ballardini, Chris Bach, Zed Bennett, Ben Chan, Eric Chou, Jonah Friedman, Andy Hara, Lauren Indovina, Bo Kim, Kitty Lin, Ryan Moran, Pat Porter, Parzival Rothlein
Music/sound design: Q Department