Deep Local

An innovation studio that creates experiences (and toys) for brands.

Deep LocalPittsburgh-based Deep Local is a small shop of 10 who invent and engineer their own products and sometimes work with agencies to make really cool stuff – like the first scented mobile game app for Pop Secret. (During gameplay, actions trigger the dongle to spritz a delicious popcorn scent. Smelly and awesome.) I love how they’re reconsidering all parts of the creative process to come up with really compelling experiences.

This week’s Frandoms are by Jordan Doucette, ECD and GM at Taxi Toronto.