World Wildlife Fund uses the power of FOMO

TBWA gave Instagrammers a peak of some picturesque landscapes. But it was already too late.


A sprinkle of inspiration

Krispy Kreme Australia came up with a dessert that impressed even Lard Lad himself.


Old Spice goes ready-to-wear

Forget fragrance samples. This takes it up a whole other level.

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A pre-roll to get caught up in

A new micro-drama entitled ‘The Buzz’ has episodes so short, it makes Vine look like Return of the King.


Pursuing perfection in music and in tech

A new spot for IBM draws parallels between life as a guitarist and life as a tech executive.

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Live long and perspire

German DIY superstore Hornbach’s absurd new ad shows what really goes on when you’re breaking a sweat.


AI helps ‘unsilence’ JFK

As the end of the centennial of his birth approaches, the former president finally delivers his Dallas speech.


Out-of-this-world out-of-home

Samsung became the first brand ever to advertise on Dubai’s Burj Khalifa tower.


Can a personal flotation device fit the whole planet?

Non-profit GoodPlanet straps a life vest to a Parisian statue in the name of climate change.

Nike Choose Go

I’ll stop the world and run with you

Nike says it takes everyone to keep things spinning.