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Do it for the little brats
Cossette’s new campaign for the Montreal Children’s Hospital Foundation alternates between heartbreaking and knee-slapping.
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Giving people a helping hand to come out
Egale and NYX created safe and high-impact ways to help people navigate the emotional journey of National Coming Out Day.
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IKEA makes kitchen scraps more highbrow
Intricate choreography and an operatic score shows how cooking can be a little more beautiful and a lot less wasteful.
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Coors Light wants Canadians to stay chill
The beer brand’s loungewear is helping Canadians stay relaxed knowing they are supporting some important causes.
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Reincarnating the wheel
Here Be Monsters helps Tire Stewardship BC show the new life that awaits their old tires if they’re recycled.
Top Canadian Ad Ideas»
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What happens when a whole neighbourhood is for lease?The Local Collective helped the Roncesvalles BIA call out Amazon and show how it would look if temporary closures were permanent.
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Let’s hear it for the nerdsRethink’s latest for Science World tries to drum up geek pride to inspire the brainiacs of tomorrow.
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Do it for the little bratsCossette’s new campaign for the Montreal Children’s Hospital Foundation alternates between heartbreaking and knee-slapping.
A new campaign by 123w speaks to students who want to make an impact in the world.
Full Punch helped the foundation show the central role it plays in serving its city.
Zulu’s new “#PauseToRemember” campaign brings Legion members into the game to educate a younger generation.
Top Global Ad Work»
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AAA ramps up its members’ confidenceLeo Burnett Toronto helps the insurance brand give members the confidence they need to navigate 2020.
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Community shows the Detroit Pistons as a team on the riseWhy a Toronto creative agency had the perfect approach for an NBA team on the rebound.
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Would you rather get baby formula from a cute goat or a farting cow?Mackie Biernacki helps Kabrita strike the right tone for parents.
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Don’t forget their namesThe 56 Black Men campaign tries to ensure the victims of racist violence are remembered so change can finally happen.
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Burger King starts a flame warTroll level: off the charts.
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What once propped up a box, now props up a pizzaThe IKEA Sava is here to save-a your pie.
Stimulant TV»
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2019 Agency of the Year showreels: Part IV
Taxi creates a magazine for juniors, Union finds innovative ways to thank its agency, and Rethink creates a tribute to humble beginnings.
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2019 Agency of the Year showreels: Part III
Sid Lee, The&Partnership, and FCB talk about their obsessions, how it feels to see great work from other agencies, and why we need women behind the camera.
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2019 Agency of the Year showreels: Part II
Ogilvy, Anomaly, and Cossette get their future told by celebrities, recruit AOY attendees, and reveal their agency crushes.
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2019 Agency of the Year showreels: Part I
John St., Zulu Alpha Kilo and Edelman show the value of a pitch-worthy deck, maintaining agency independence and celebrity endorsements.
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Agency of the Year 2017: Watch the showreels
From six-second videos to healing society’s divisions, see the industry parodies created by this year’s shortlisted agencies.
Random Cool»
Jam3 helps NFB provide hope for the future by compiling conversations all through 2020.
The design team at Cossette created a safety guide for production so not a single stone is left unturned.
Montreal’s Monster Factory creates voices for zombies, beasts and demons using the expertise of heavy metal singers.
A 24-hour webathon raised the money needed (and then some) to keep Canada’s oldest industry club alive.
Ian Mirlin’s poetic, historical exploration of creativity is a gift for the soul.
