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HSBC makes a giant mural about sustainability
Working with artist Jacquie Comrie, the public art naturally cools the building it was painted on and decreases pollutants.
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Heinz calls for an end to the hot dog bun gap
Rethink’s latest campaign calls out wiener and bun companies and asks them to sell their products in equal packs.
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Miller Lite has an idea out of left field
Sid Lee created a baseball glove designed to catch a can of beer at a game.
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White Ribbon shows men the full picture of abuse
A PSA by Bensimon Byrne speaks to men about the impact of their behaviour and pushes them towards other outlets.
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Harry Rosen helps dads keep up with fashion
For Father’s Day, Zulu Alpha Kilo turned a shirt into a green screen, helping dads change styles in an instant during Zoom calls.
Top Canadian Ad Ideas»
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The Lighthouse is hoping its new brand identity shinesMcCann Montreal helped modernize the pediatric palliative care centre’s look that maintained its connections to the community.
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RTOERO plays the name gameThe organization (formerly known as Retired Teachers of Ontario) pokes fun at its name to drive awareness and recruitment.
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The GTA Y takes a ‘shine’ to animationIn its biggest integrated campaign to date, the YMCA of Greater Toronto highlights the potential in everyone.
Working with artist Jacquie Comrie, the public art naturally cools the building it was painted on and decreases pollutants.
The beverage company teams up with Brika for a pop-up that’s part beverage sampling station, part trendy apparel store.
With help from Vibrant, the German automaker created an on-site interactive game that can also be played at home.
Top Global Ad Work»
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Lil Nas X and Elton John exchange looks for Uber EatsThe meal delivery company enlisted the musicians to promote its restaurant and grocery services.
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Heinz Spain scores a win by celebrating a lost fightWhen the famed La Tomatina tomato fight was cancelled once again, Rethink found another use for the excess fruit.
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Pepsi creates a theme park for would-be pop starsDesigned with Jam3, the space features pods where visitors can create and share customized dance performances.
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SingleCut brews up a celebration of the guitarThe brewer’s latest design from Zulu Alpha Kilo pulls double-duty as a music lesson.
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The IOC turns to a Canadian crew for the Tokyo OlympicsA series of spots focused on collective resilience were created over three years and four continents.
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Human Rights Foundation hijacks a Yeezy adTaxi helped the foundation bring attention to the use of forced Uyghur labour in the fashion industry.
Stimulant TV»
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2019 Agency of the Year showreels: Part IV
Taxi creates a magazine for juniors, Union finds innovative ways to thank its agency, and Rethink creates a tribute to humble beginnings.
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2019 Agency of the Year showreels: Part III
Sid Lee, The&Partnership, and FCB talk about their obsessions, how it feels to see great work from other agencies, and why we need women behind the camera.
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2019 Agency of the Year showreels: Part II
Ogilvy, Anomaly, and Cossette get their future told by celebrities, recruit AOY attendees, and reveal their agency crushes.
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2019 Agency of the Year showreels: Part I
John St., Zulu Alpha Kilo and Edelman show the value of a pitch-worthy deck, maintaining agency independence and celebrity endorsements.
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Agency of the Year 2017: Watch the showreels
From six-second videos to healing society’s divisions, see the industry parodies created by this year’s shortlisted agencies.
Random Cool»
With pandemic restrictions still in effect, the agency got everyone together by having its office recreated in Minecraft.
A new recording from Sid Lee and Grayson Music captures the misery of composers who have work passed over for a demo.
In the midst of a recruitment drive, the agency looks to a fitness guru to bring surprising energy to a virtual meeting.
Rethink created a new cancer awareness ribbon to remind young men to perform self-checks.
Subplot Design helped make sure all the information about the company’s Now Fresh line didn’t overwhelm pet owners.
