Don’t be a jerk

Some people just can't help getting into the sauce.


advertiser: Mark Majewski, Nando’s Canada
agency: Smak
VP/CD: Claire Lamont
AD: Nicole Sahl Vingoft
production: Smak
video production: John Pappas, Creekstone Productions
account services: Greg Hegger

Two guerrilla sauce stands, created by Smak for Nando’s Flame-Grilled Chicken, were left unattended for a few hours to test people’s moral fortitude in the financial districts of Vancouver and Toronto. That’s pretty cool. What’s really cool is that they made a YouTube video about it.