A day in the life
Agencies and students unite!
Credits
| advertiser: | Virgin Unite |
|---|---|
| agency: | Due North |
| students: | David Stein, Sarah Young, Seingmin Lee, Jelena Milacic, Vijay Setler, Tripti Ninan, Hanna Trumper, Laura Yeo, Alison Ing |
Virgin Unite helmed a contest for Advertising Week’s Youth Day that saw ad students, who were visiting various Toronto-based agencies, compete to develop a campaign promoting a benefit concert for Sir Richard Branson’s social marketing arm, Virgin Unite’s RE*Generation. The pictured ad, part of the winning campaign, was developed by students visiting Toronto-based Due North, and will see the light of day thanks to free media space kicked in by Astral.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply