Howdy Doodle

Looks like Sid Lee and Red Bull have the doodle bug.


advertiser: Red Bull Canada
agency: Sid Lee
print production: M&H

The entire Sid Lee team put their creative talents to the test, incorporating the timeless art of doodling to help promote the Red Bull Doodle Art event. No retouches were done and nothing was erased from this piece, which will find a home in the Red Bull gallery/office in Toronto. The contest calls on Canadian university students to submit their own freehand sketches, the best of which will also be featured in the Red Bull gallery. You know what they say about idle hands…they doodle.