Those IT guys are good for something…


advertiser: Samsung
agency: The Viral Factory, UK

Samsung’s new SSD (solid state drive) is better than yours. Especially when it comes in a two-four. Paul (the Viral Factory’s IT protagonist) made this video viral called ‘Awesomeness‘ using 24 SSDs to create a RAID (redundant array of independent disks) which allows you to open all programs at once in mere seconds! The Viral Factory and Samsung are hoping to attract those at the helm of application-delivery servers such as internet data centres, online transaction processing and video on demand. Uh yeah, we can’t pretend that we know what this all means, but we‘re sure it has something to do with fast=good. (We’re Wordies after all, not Techies.) But we like the ending.