Back on track

Anyone for a little trailer music?

Where do you find cool new music? For me, many times, it starts with finding the artists behind the songs in movie trailers. And no, I’m not talking about ‘Who Let the Dogs Out’ by Baha Men for the thousandth animated movie. On you can find artists you’ve never heard of, sometimes before they make it mainstream (e.g. The Ting Tings’ ‘Great DJ’ in the Slumdog Millionaire trailer). Long story short, check out the ‘trailer music’ section in the ‘resources’ tab and you’ll find a comprehensive database for the music behind your favourite trailers. Right now I’m diggin’ Otis Taylor’s ‘Ten Million Slaves’ from the Public Enemies trailer/soundtrack.

This week’s Frandoms are by Brian Chan, strategy supervisor at Starcom MediaVest Group and one of strategy mag’s 2009 Next Media Star finalists.