Burt’s baby bottle

Burt's Bees doesn't just make lip balm you know.


advertiser: Burt’s Bees Canada
agency: zig
executive CD: Martin Beauvais
AD: Briony Wilson
writer: Lorraine Tao
coach: Lynda Torneck
planner: Doug Potwin
team leader: Leslie Hunter
project manager: Anne Cayer
studio: Cathy Lam, William Leung
retoucher: Jeremy Thompson
print production: Jen Dark
media director: Laurissa Stebeleski
builders: Performance Solutions
photographer: Dave Sloan

To showcase its range of products, Burt’s Bees Canada, with the help of their AOR Zig, set up this baby bottle installation, which is constructed from Burt’s Bees Baby Bees lotions, ointments and powders. It’s one of three installations travelling around malls and high-traffic areas in Toronto and Vancouver. Working from the insight that the body absorbs a substantial amount of personal care products, the installations highlight that Burt’s Bees products are at least 95% all natural ingredients and therefore not as harmful to the body. Mall-goers everywhere are sure to be abuzz with the news.