Don’t talk like that

This girl isn't the one who needs to watch what she says.


advertiser: Karyn Kennedy, Boost
agency: Yield, Toronto
CD: Chris Torbay
ACD: Joseph Durning
AD: Joseph Durning
writer: Chris Torbay
prodco: Avion Films
director: Wade Sherman
editor: Ionas Von Zezschwitz
sound design: Doane LeBlanc
recording studio: Doane Leblanc

Toronto-based Yield crafted this pro-bono spot for Boost Child Abuse Prevention. It begins with a situation that isn’t what it seems, with a little girl seemingly being verbally abusive to an adult sitting across from her. The spot is one of two PSAs appearing on CTVglobemedia stations.


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