Global singalong
The world hums along to 'O Canada.'
Credits
| advertiser: | John Paul Macdonald; Isabelle Rondeau, Bombardier |
|---|---|
| VP/CD: | Stéphane Charier |
| copywriters: | Linda Dawe, Stéphane Charier |
| AD: | Stéphane Gaulin |
| strategic planner: | Anne-Marie Leclair |
| client services: | Justine Trudeau, Anne-Marie Leclair |
| agency producer: | Nycole Lemonde |
| prodco: | Untitled |
| director: | Mark Gilbert |
| DOP: | Tico Poulakakis |
| producers: | Peter Davis, Rosalynn Hegan |
| editor: | Michelle Czukar |
| sound: | Sonart |
Bombardier is debuting this patriotic spot today, in the midst of the Olympics. Maybe it’ll spread enough Canadian spirit to help our athletes bring home some hardware…
Related Articles
Random Cool»
Tracking the personal impact of ‘unprecedented times’
Jam3 helps NFB provide hope for the future by compiling conversations all through 2020.
How to practice safe sets
The design team at Cossette created a safety guide for production so not a single stone is left unturned.
From mosh pits to zombie hoards
Montreal’s Monster Factory creates voices for zombies, beasts and demons using the expertise of heavy metal singers.
The ADCC can rest easy
A 24-hour webathon raised the money needed (and then some) to keep Canada’s oldest industry club alive.
What is advertising’s destiny?
Ian Mirlin’s poetic, historical exploration of creativity is a gift for the soul.
