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Dear really old guy whose name is attached to a pretty good beer: Happy birthday!


advertiser: Alexander Keith’s
agency: Publicis

Publicis in Toronto developed this spot for Alexander Keith’s to mark the beer baron’s 214th birthday. It wouldn’t be polite to celebrate a birthday without getting the birthday boy some kind of gift (even if he’s not really around to receive it…unless they accept snail mail in the afterlife?), so this commercial drives Canadians to keiths.ca where they can sign his birthday card. Dude’s old, but his beer is still pretty good and that’s worth celebrating…with more beer.