Hands on

It's what you do with the technology that impresses Nokia.


advertiser: Nokia
agency: Wieden + Kennedy, London
CDs: Laurence Thomson, Rob Doubal
agency producer: Samara Zagnoiev
prodco: Stink
executive producer: Blake Powell
producer: Louise Gagen
director: Martin Krejci
DoP: Stepan Kucera
editor: Filip Malasek, Robota
post production: Framestore, London

This spot promoting Nokia’s new N8 phone, developed by Wieden + Kennedy in London, shows a whole bunch of ways you can use the technology creatively. The hamster-powered cell phone charger is pretty cool. So is the skateboarding flip trick reader. Because we’re really smart, and watched Mr. Wizard all the time when he was on TV, our incredible invention would be…drum roll…a paper weight.