Punk Rock Big Year

DDB's Paul Riss tattoos for the birds.

A frequent purveyor of Random Cool items here at stimulant, DDB art director Paul Riss doesn’t look like your stereotypical birdwatcher. But he’s so dedicated to our fine feathered friends that in 2011 he’s going to do a ‘Big Year’ – he will spend 365 days trying to see as many bird species in Ontario as he can. But there’s a twist. He’ll be tattooing his body with the name of each bird he sees. That could be up to 300 tattoos. Read his blog to find out more about the project (including the documentary he’s making about it) and follow his progress on Facebook.