Common Sort takes you back in time.


advertiser: Common Sort
agency: Grey Canada, Toronto
CD: Carl Jones
AD: Rob Trickey
copywriter: Chris Tropak
photographer: Michael Alberstat
account supervisor: Paul Forrest

For those who dream of living in another time or feel they belong in some bygone era, Common Sort has the next best thing to a Delorian and a flux capacitor: clothes. You may not be able to travel back in time, but you can sure as hell dress like you did. The shirt in this print ad for the vintage cloting store, developed by Grey Canada, hearkens back to a simpler time, a hairier time. The copy reads: ‘Worn when men combed their chest hair too.’