Baking day

Robin Hood is a family flour.
Robin Hood

Robin Hood is a family flour. How so? Well, as this commercial, developed by Ogilvy & Mather in Toronto and starring animated brother and sister duo Elizabeth and Andrew, shows, Robin Hood can be used for family baking days. Of course, you’ll probably wish you’d ended up baking with the animated kids instead. We’re not sure that real kids would be much help until it came time to actually eat the baked treats. Then there’s the whole mess factor…

advertiser: Robin Hood
agency: Ogilvy & Mather Canada
CDs: Nancy Vonk and Janet Kestin
AD: Nick Burton
copywriter: Siobhan Dempsey
producer: Alina Prussky
animation: Topix
producer: Laurie Kerr
CG supervisor: Chris Johnson
animation director/animator: Bruno Tacchino
Modeling: Serj Kazar
rigging: Dawa Fruitman
lighting/rendering/compositing: Livio Passera
flame artist: Rob Del Ciancio
original character design: Andy Knight
audio: Pirate