Winter wonderland

Newfoundland and Labrador is enticing all year.

You know what? Newfoundland and Labrador is not just a great vacation destination in the summer, but in the winter too. So says a series of online videos created for Newfoundland and Labrador Tourism by St. John’s-based Target. The vids show that anyone who says their vacation should be saved for summer clearly hasn’t gone snowmobiling or zip-lining, and Newfoundland and Labrador is a pretty good place to do both.


advertiser: Newfoundland and Labrador Tourism
agency: Target
CD: Tom Murphy
creative group head: Jenny Smith
digitial lead: Matt Tucker
AD: Dax Fullbrook
senior writer: Terri Roberts
director: Michael Sinyi
group account director: Catherine Kelly
editor: Christian Sparkes
post production editor: Jeff Poremba, Rooster
camera assistant: James Holloway
original score: Adam Foran