Pure adrenaline

Geico's Maxwell goes "wee, wee, wee" all the way home.

This little piggy went “wee, wee, wee” all the way down a very fast zip line and eventually, we imagine, all the way home. Geico’s Maxwell the pig is back and Geico is hoping he’ll bring in the bacon by helping the company promote its new mobile app. The ad was developed by The Martin Agency

advertiser: Geico
agency: The Martin Agency
CCO: John Norman
GCD:Steve Bassett
ACD/copywriter: Dave Gibson
agency producer: Alex Scheer-Payne
prodco.: Skunk
director: Brian Lee Hughes
DOP: Paul Cameron
EP/managing director: Matt Factor
exec. producer: Shelly Townsend
line producer: Scott Craig
editor: Tom Scherma
editorial company: Cosmo Street
post VFX: Click3X
colorist: Tim Masick