Flash fans

Budweiser has a big surprise for these Port Credit recreational hockey teams.
Screen Shot 2012-02-02 at 4.01.05 PM

Let’s face it, most of the Super Bowl spots that become viral hits are American. So it’s with great pride that we present to you this spot for Budweiser Canada, which Fast Company speculates may just be the best Super Bowl spot out there (or at least of the ones released so far). Created by (ironically?) New York-based agency Anomaly, it shows what happens when Budweiser surprises a couple of recreational hockey teams in Port Credit, ON. with the full NHL treatment. If this spot doesn’t warm your heart, you must be dead inside…or maybe you’re just not Canadian.

advertiser: Budweiser Canada
agency: Anomaly, New York
partner ECD: Mike Byrne
CDs: Paul Renner, Derek Barnes
AD: Grant Mason
copywriter: Jessica Ghersi
head of production: Andrew Loevenguth
agency producer: Matthew Mattingly
business manager: Annemarie Cullen
US production company: Smuggler
Canada prod co: Soft Citizen
director: Jamie Rafn
U.S. producer: Ray Leakey
Canadian producer: Chris Boddy
production manager: Alan Kuipers
assistant director: Marc Guspie
2nd AD: Ron Parrell
DOP: Martin Hill
alexa operators: Rob Barnett, Eric Gerard, Rod Crombie, Marvin Medwicki, Antony Ellis, Sean Sealey
5D operators: Tom Derry, Mike Reid
VTR: Brendan Bresnahan
DMT: Ben Whaley
Sound: Thomas Hayek
production designer: Francois Jordaan
production coordinator: Mary Naylor
location manager: Matthew Jacot
editorial facility: PS 260
editor: Robert Ryang
assistant editor: Rex Lowry
executive producer: Zarina Mak
senior producer: Laura Lamb Patterson
finishing: Brandname
GFx: Patrick Lavin
telecine: Nice Shoes
telecine Artist: Lez Rudge
audio post: Plush NYC
mixer: Rob Fielack