Computer love tutorial

Rogers has your number.

To promote the recent launch if its One Number service in Quebec, Rogers, working with Monreal-based Marketel, developed this little hand-crafted tutorial to show folks how it’s done. The service allows Rogers customers to send texts, picture messages and video chat with their contacts from their computer using their mobile phone number. As this ad shows, sometimes it’s better to take a hands-on approach in developing your television advertising.


advertiser: Rogers
agency: Marketel
CD: Sebastien Pelletier
AD: Marie-Pierre Blanchette
copywriter: Marc-André Vigneault
social media/interactive: Bobby Destounis
client services: Charles Benoit
producer: John Kennedy