Hearing test

UHAC gets really, really annoying.
12 05 04 UHAC

To help test people’s hearing, Toronto-based Union Hearing Aid Centre is getting really, really – and we mean really – irritating. Soft bird chirping or a baby cooing would be great if it weren’t for that ridiculously high-pitched screeching that overlaps this radio and TV spot. If you can’t hear it – well then you definitely need to get your hearing checked.


advertiser: UHAC, Toronto
agency: Draftfcb Toronto
CDs: Robin Heisey, Joe Piccolo, Jeff Hilts
copywriter: Robin Heisey
ADs: Joe Piccolo, Jeff Hilts
producers: Anna Neilson, Judy Hamilton
production house: RMW, Ted Rosnick
film production house: Industry Films
director: Eric Yealland
producer: Joan Bell