Teary break

Tetley causes relationship grief.
12 05 09 tetley

Breaking up is hard to do, even if it’s only for a short time. In this new spot for Tetley Tea Australia by Clemenger BBDO Melbourne, a woman asks for a break from her man – just for a few minutes – so she can enjoy her tea. But he doesn’t take it very well and seems to move through his grief with difficulty. Can you say needy? We’d hate to see how he handles it when she goes to work.


advertiser: Tata Global Beverages
marketing manager: Gale McLardie
brand manager: Sarah Goff
agency: Clemenger BBDO Melbourne
ECD: Ant Keogh
CD: Tom Martin, Julian Schreiber
AD: Nic Buckingham
copywriter: Nick Kelly
producer – TV: Sevda Cemo
producer – print: Sharon Adams  , Benjamin Nash
group account director: Ricci Meldrum
account director: Rhoda Berjaoui
account manager: Anna Godfrey
strategic planner: Sam Mackisack
director: Brian Aldrich
DOP/cinematographer: Jeremy Rouse, Freelance
producers: David Thorne, Karen Bryson, Cath Anderson, Edward Pontifex
production company: Furlined (US) Finch Film Company  (Facilitating Prod Co.)
editor: Peter Sciberras, The Butchery
flame artist: Eugene Richards, The Refinery
post production company: The Refinery
music composer/arranger: Josephine Petrina, Electric Dreams
music production company: Level Two Music /Electric Dreams
sound designer/engineer: Paul Le Couteur
sound house: Flagstaff Studios