Solar power

Sunrun says it's a cost saving power source dammit.
12 05 23 sunrun1

People who go solar, tend to be associated with granola-loving hippies who spend their lives saving dolphin babies. These new spots by Sunrun and its San Francisco agency Heat try and burn through the stereotypes. People really just want to save money. Saving the dolphins is cool and all, but it’s all about the Benjamins. Shh voice-over man, we’re trying to watch here.


advertiser: Sunrun
agency: Heat, San Francisco
ECD: Steve Stone
ACD /AD: Mark Lawson
ACD /copywriter: Jeff Guenther
AD: Mark Potoka
copywriter: Ben Salsky
content producer: Vera Kacurova
executive content producer: Brian Coate
group account director: Teri Miller
account manager: Matt Huntington
assistant account manager: Lauren Kostka
production company: Biscuit Filmworks
executive producer: Colleen O’Donnell
director: Mike Maguire
director of photography: Ulrik Boel Bentzen
editorial company: Arcade Edit
producer: Kirsten Thon-Webb
editor: Greg Scruton
assistant editor: Doug Scott
color correction: MPC
colorist: Mark Gethin
music: Beacon Street Studios
Composer: Andrew Feltenstein
music producer: Leslie DiLullo
recording studios: Beacon Street Mix
engineer, Paul Hurtubise
producer: Caitlin Rocklen
One Union Recording engineer: Joaby Deal
producer: Lauren Mask