Harsh obstacle

Sears brings its top appliances to the beach.
12 07 31 Sears

It’s everyone’s beach nightmare – you’re frolicking around with the love of your life (and everything appears in soft muted colours) when BAM! A fridge appears. This new spot for Sears by McGarryBowen takes the kids frolicking idea and turns it on its head, promising you won’t run into these appliances just anywhere (and leaving those Ambercrombie- and American Eagle-loving kids a bit dazed and confused). But don’t worry – it’s definitely okay to laugh at their expense here.


Advertiser: Sears
Agency: McGarryBowen