Pop goes the world

TEDx Amsterdam deconstructs destruction...with balloons.
12 11 28 ted

From the folks who brought you the human kaleidoscope, comes the ultimate bubble wrap to pop. This film for TEDx Amsterdam by We Are Pie runs backwards as a crowd of balloon poppers elegantly un-pop a mosaic. It’s meant to invoke “human nature” and that ideas can destroy and create. But the song (“Pop goes the Weasel”) is so catchy and the un-popping of balloons is so cool, that it’s just pretty to watch.


Agency: We Are Pie
Client: TEDx Amsterdam