Gruesome countdown

A perfectly gory Walking Dead clock.

Some in our office love The Walking Dead. Some prefer to read recaps online, rather than watch the actual show (largely because late night zombies and sleep rarely mix well). This execution in Toronto’s Union Station counting down AMC’s famed TV show’s return, by Leo Burnett, is sure to leave some a wee bit queasy. Each day, as we draw closer to the latest season premiere, a finger gets lopped off, creating the most gruesome countdown clock ever. And if you want the real zombie experience and are in the Toronto area, today between 2 and 7 p.m. a group of walkers (zombies for those out of the know) will also be making an appearance. Finally, if you’re a true die-hard fan, you can tweet a photo of yourself to #TWDFeb10 and win one of the fingers, which will look great in your living room, we’re sure.



Advertiser: AMC, The Walking Dead
Agency: Leo Burnett
CCO: Judy John
Creative directors: Judy John, Lisa Greenberg
Group CD: Morgan Kurchak
Copywriter: Frank Macera
Art directors: Jonathan Guy, Andrew Hart
Designer/Props: Performance Solutions
Prop builder: Carl Troughton
Makeup artists: Complections School: Lisa Slonetsky, Katie Eckenswiller, Gail Roberts
Hair: Sierra Cermignani
Wardrobe stylist:  Samantha Diluciano
Agency produce: Franca Piacente
Print producer: David Eades
Account director: David Kennedy
Account supervisor: Jeremy Farncomb
Locations: Joe Kondrat
Videographer: Ian Webb