Fast food climate change
A mouthwatering ad by BBDO/Proximity's Teitelbaum and Blastorah.
What’s the cost of that juicy looking burger in your browser’s banner ad? According to Young Lions-winning this mock-ad for Cape Farewell, by BBDO Proximity’s art and copy duo Catherine Blastorah and Shiran Teitelbaum, the cost is climate change. When you hover on one banner, it expands to a bunch of YouTube videos showing off the damage of processed meat and then asks you to give up meat for one day. Mmm tasty, tasty soy burgers.
Liked this? Check out all the Young Lion and Young Marketers winners.
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