Stay pure

Okanagan Spring Brewery's natural anthem.

Everyone’s got an anthem. Now it’s Okanagan Spring Brewery’s turn. The beer co. and its Toronto agency Open created an ode to the beer’s brewing history. Since its inception, the beer company has brewed under the 1516 Purity Law, which only allows four key ingredients (barley, hops, yeast and water) – hence this anthem to staying pure.

Advertiser: Okanagan Spring Brewery
Director of Marketing: Glen Jessup
National Brand Manager: Rosy Atwal
Creative Agency: Open
Creative Director: Martin Beauvais
Strategic Lead: Christian Mathieu
Art Director: Tyler Mckissick
Writer: Layton Wu
Project Lead: Christine Macdonald
Agency Producer: Anna Tricinci
Production Company: OPC Family Style
Executive Producers: Liz Dussault, Donovan Boden
Directors: Jon and Torey
DOP: Todd Duym
Line Producer: Ed Callaghan
Editorial Company: School Editing
Executive Producer: Sarah Brooks
Editor: Ryan Hunt
Assistant Editor: Daniel Bochenski
Music Company: Vapor Music
Creative Director: Joey Serlin
Composer: Andrew Harris
Producer: Natalie Schnurr