Changing nature

O2 says to "be more dog."
be more dog

The life of a cat seems pretty sweet: lounge around until lunch, wallow until dinner. But this cat seems fed up with a feline lifestyle, so he ditched it to “Be more dog.” Bring on the frisbees, water parks and tail chasing (being a dog seems exhausting). We can’t actually figure out what this has to do with Britain telco’s O2′s offering, but this spot, by VCCP certainly makes the case that animals have an awesome time.


Advertiser: O2
Agency: VCCP