CIBC's Run for the Cure needs no words.
cibc run

This new spot by Cundari and CIBC’s Run for the Cure may have you reaching for the tissues. It takes you through a very poignant moment in a cancer patient’s life. We won’t spoil it for you – just watch the video.


Advertiser: CIBC, Run for the Cure
Agency: Cundari, Toronto, Canada
Art Director: Jung Ahn
Copywriter: Maggie Pycherek
Group Creative Directors: Cory Eisentraut, Mike Sipley
Chief Creative Officer: Andrew Simon
Agency Producer: Kasia Zeniuk
Account Director: Kristin Vekteris
Account Supervisor: Kiera Lalonde
Account Coordinator: Hillary Lanyon
Director: Hubert Davis
Production Company: Untitled
Editing Company: Rooster
Editor: Dave de Carlo
Sound Studio: Pirate Toronto
Composer: Todor Kobakov