Social hiding

Watch_Dogs app cloaks users' social feeds.

Ever want to simply disappear and take a break from social media? There’s an app for that. H_IDE, the latest Watch_Dogs stunt (see previous work here, here and here), is an app that allows users to cloak their social feed from everyone, making them digitally invisible. In today’s overly-connected world, this is an app with legs.


Advertiser: Ubisoft, Watch_Dogs
Agency: BETC Paris