Uncompromising bourbon

Mila Kunis gives Jim Beam her stamp of approval.

Mila Kunis, voice of Family Guy’s Meg Griffin, might not seem like the typical spokeswoman for bourbon. But she shoots from the hip in these two spots for Jim Beam (by Futureworks’ agencies Strawberry Frog, The Works and Jung von Matt) as it tries to broaden its appeal to a younger generation. She does a good job aligning herself with the brand, right down to stamping her name on a barrel with a branding iron.

Also, if you like these, the company shot some more lighthearted shorts with Kunis, included below.


Brand: Jim Beam
Agency: FutureWorks