Ikea provides the setting for cohabiting etiquette.
Ikea 2

Who knew there were so many house rules to live by? If you aren’t aware of them all, then you best watch this cute spot from Ikea by Leo Burnett. It’ll get you up to speed on the family/couple/roommate etiquette of cohabiting, and how you can live by rules that beckon household members to spare the rug of dirty shoe footprints and not feed the dog at the dining room table in, of course, a cosy, Ikea-laden home.


Brand: Ikea Canada
Agency: Leo Burnett Toronto
Creative Director: Judy John
Associate Creative Directors:  David Federico/Morgan Kurchak
Art Director: Dave Federico
Writer: Morgan Kurchak
Executive Producer: Franca Piacente
Production Company:  Partners Film Company
Executive Producer: Gigi Realini
Director: Martin Werner