Rosie Animal Adoption hooks people up with pooches.

Who could honestly say they’d swipe left when a pooches face pops up on Tinder? Face it, there’s no escaping the adorableness that is a puppy’s eyes. For Rosie Animal Adoption, DentsuBos in Montreal created “Tinderdoption” and registered online profiles for unwanted hounds in order to convince Tinder users to make an adoption. You may have quite a few things in common with the pups, making it a perfect match if you too like to run, eat, sleep and poop.


Brand: Rosie Animal Adoption
Advertising Agency: DentsuBos, Montréal, Canada
Creative Directors: Roger Gariépy, Hugo Léger
Art Director: Simon Rufiange
Copywriter: Xavier Blais
Project manager: Gabrielle Harvey
Motion: Emmanuel Mazeron
Sound: Mathieu Morin, Studio La Majeure