Variable fashion

Geeks get chic with this new nerd-wear company.

They say you should never pretend to be someone else, but sometimes, to get ahead, we have to change who we are to fit society’s mould. Occasionally that can mean dressing like a stiff in a suit. But this new fashion company in Montreal, ┬áisn’t having any of that, and has launched a Kickstarter project to get enough funding to begin producing its geek-chic fashion line for those who want to show off their inner nerd. Variable Fashion includes fancy dress shirts with math equation watermarks, a funky designed circuit board or even the planet Saturn. They’re only looking for $17,000 to kick-start production, and you can bet these geeks have worked out the probability of success to the decimal point.