Songs in the Key of Wiener

Larsen gets punny in an ode to the '70s.

The internet loves its puns, but they clearly have their place in a bygone era as well. Over¬†on Facebook¬†(where you have a chance to win a year supply of free wieners), Larsen is releasing a series of videos, created by Newfoundland-based agency Target, that spoof cheesy commercials for ’70s compilation albums by working hot dog-related wordplay into the titles of songs. The first volume features such memorable hits as “When a Man Loves a Wiener,” “Mustard on My Chin” and “Band on the Bun,” which somehow didn’t get top billing. Weird Al, eat your heart out.


Brand: Larsen Wieners / Maple Leaf Food
Agency: Target