Dress like the King

Zulu Alpha Kilo is all shook up about its ads for this year's Elvis fest.


You may not know it, but a small Ontario town is actually home to the world’s largest festival for Elvis enthusiasts (30,000 of them in fact). To get even more fans to hit up the Collingwood Elvis Festival, which was held in late July, the team at Zulu Alpha Kilo came up with some fun fashion designs inspired by the King himself. The series of out-of-home posters feature some bedazzled outfits for the everyday job – from handyman to doctor. The shop also handled radio and social media for the festival. And now we’re wondering what an Elvis-style ad exec would look like.



Brand: Collingwood Elvis Festival
Agency: Zulu Alpha Kilo, Toronto, Canada
Chief Creative Officer: Zak Mroueh
Executive Creative Director: Ron Smrczek
Art Director: Allan Mah
Copywriter: Nick Asik
Designers: Omar Morson, Allan Mah
Studio Artists: Jamie Morren, Greg Heptinstall, Brandon Dyson
Agency Producer: Kari Macknight Dearborn
Account Team: Winnie Hsiao
Photographer: Jamie Morren
Michael Headford: Sound Engineer