Canadian War Museum’s peaceful invasion
Marketel shows why gladiators wouldn't be that out of place in Ottawa.
And here we were, believing Russell Crowe and thinking a gladiator’s life was all about fighting tigers and seeking revenge for their family.
Gladiators recently invaded the Canadian War Museum for its “Gladiators and the Colosseum: Death and Glory” exhibit, so Marketel developed a series of spots imagining if that invasion was large-scale and included the rest of the city of Ottawa. Using pieces of trivia that museum-goers might learn at the exhibit, each video takes part of a gladiator’s daily reality and applies it to the modern world, from training regimes to diets to travel preparations.
[iframe_youtube video = “dvh-L2zlFm4”]
[iframe_youtube video = “XTXa84_lPTg”]
[iframe_youtube video = “z6NG0Z2Wfe8”]
Credits:
Brand: Canadian War Museum
Agency: Marketel
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply