Now this is how you say thanks
Rethink pays back the many years of favours.
Many production partner hands make light work when it comes to Agency of the Year showreels. But those hands rarely hold money for the work they put in helping agencies create their show videos. There are lots of backs being scratched, but this year, Rethink wanted to return the many years of favours by not making them create a video, but instead giving their partners an all-expenses-paid day of fun.
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Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
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